Every week, we feature some of the best content on sales, marketing, and growth that we find. Below are a few of our favorites of the past week.
The best of the best
The Bluleadz blog educates marketing, sales, and customer service professionals on all the latest best practices. Readers gain insights for their most impactful efforts, including marketing strategy, SEO, sales enablement, customer support, leadership, and HubSpot management. The blog content aligns with the Bluleadz mission: Transform the way companies market, sell, and service their customers.
16 of the Best Sales Techniques That Close More Deals – Micah Lally
Looking to sharpen your sales techniques? We encourage you to dive into inbound sales techniques if you want to see really positive results. Inbound sales takes the old, interruptive sales process and turns it on its head. Instead of blasting your message to as many people as possible and hoping for the best, you have the chance to make a genuine connection with prospects – creating true “win-win” outcomes.
In this piece, Bluleadz Micah Lally talks us through 16 best sales practices that will help you close more deals and help drive your business forward.
The CoSchedule Blog provides actionable advice across a broad spectrum of marketing topics at both the strategic and tactical level. It offers in-depth educational content that marketers can actually implement to improve their work, striving to always show the reader what to do, rather than simply tell them what needs to be done. In addition, it’s packed with tips that help CoSchedule customers get the most from the tool, and also hosts weekly episodes of the Actionable Marketing Podcast.
Seven in ten Americans now use social media. As a result, businesses have sat up and taken notice of the potential power that social media has. It’s now one of the most important cogs in the marketing wheel, with many brands and businesses experimenting with new and exciting ways to reach their audiences.
In this piece, CoSchedule’s Lizzie Davey has compiled a list of the best social media marketing tactics for getting cold, hard results.
G2 is a software review platform, where software buyers can read real, verified user reviews to make better buying decisions and software vendors can communicate directly with their potential customers via the feedback. The Learning Hub is a resource for professionals looking for help using software in their day to day.
Your B2B Software Marketing Playbook for the COVID-19 Crisis – Yoni Solomon
In just a matter of weeks, COVID-19 has evolved into one of the century’s most disruptive events. It’s a singular type of event; one that impacts the economy, healthcare, employment, and supply chains, all while simultaneously stifling human movement in a way we’ve never seen before. It’s also leading to some utterly insane traffic lifts on G2 across a variety of products and categories.
In this article, Yoni Solomon shares his tactical playbook to help ensure your marketing strategy is primed and ready to during this tough time.
New Breed is a B2B marketing, sales and customer success firm, and their blog contains resources to help readers with every step of the buyer’s and customer’s journey. Their content covers topics relating to inbound marketing and sales, revenue operations, customer service, paid and organic search, demand generation and website strategy. From high-level thought leadership and definitions to actionable tips and tricks, New Breed’s blog aims to provide value to readers of all experience levels.
How to Save a Bad Client Relationship – Dylan Berno
No matter how proactive you try to be, misunderstandings will occur from time to time between your company and your customers. There are two main factors impacting the health of every company-client relationship: value and outcomes. Outcomes consist of the quantitative results your product or service delivers to your customers. Value is a more qualitative aspect of how customers feel about the relationship that’s impacted by responsiveness, active listening and time to resolution.
In this piece, New Breed’s Dylan Berno shares his tips on how to salvage a bad client relationship.
Newoldstamp’s Blog is created to help people with any amount of knowledge to improve their email marketing efforts. It gathers all the issues on making your emails perfect, as well as being a professional in digital marketing. You can find tips on how to write an email, all the best email signature practices, advice on making your marketing strategy profitable, and much more.
The Ultimate Remote Work Communication Guide – Nick Hladush
No matter how much you like or dislike working remotely, all of us are in the same situation here. As it’s no longer up to you to decide from where to work, it can get really hard adjusting for a new work- and lifestyle.
While you may have some fun in your own way, the work-related things are not that flexible. Especially for remote business communication. So, it is high time to organize all the channels to communicate efficiently.
In this piece, Newoldstamp’s Nick Hladush shares his tips on how to make your remote experience as smooth as possible.
With over 40,000 software across 300 categories, SaaSworthy aims to be the one-stop shop for all things software. It’s intended to help users and businesses find the right software as per their need. Not only one can find the top software in any category they are looking for, they can also make intelligent decisions backed by algorithmically-driven SW Score that scores the products on various parameters.
Best LinkedIn marketing tools for business in 2020 – SaaSworthy Team
With well over 675million users, LinkedIn is, without a doubt, the largest social network for professionals. It’s a social platform for entrepreneurs, business owners, professionals, freelancers, employers, employees and the like. Unlike a casual social media network, LinkedIn primarily focuses on businesses. From a business owner’s perspective, what better place is there to promote their company or portfolio than on LinkedIn?
In this piece, the SaaSworthy team share a number of third-party apps that can further simplify the process and help you do the marketing more efficiently.
Sales Gravy’s blog focuses on sales training and advancing sales as a profession. It’s blog delivers the training, resources, and solutions that enable sales organizations to become more agile in the face of disruptive change and accelerate sales productivity, fast. It’s resources and advice are gathered from the top sales experts, authors, and trainers.
5 Reasons Why Salespeople Suck at Negotiating – Jeb Blount
Every author of every book on negotiating is quick to point out that in business and life, everything is being negotiated and that as humans, we are negotiating naturally at almost every point in our daily lives. But despite this blinding flash of the obvious, despite the fact that salespeople are required to negotiate as part of the job, the brutal and undeniable truth is that most salespeople suck at negotiating.
In this piece, Sales Gravy’s Jeb Blount shares his five reasons why salespeople get ripped up like cheap t-shirts by buyers in sales negotiations.
Social-Hire’s blog shares insights from their social media team on how small business owners, recruitment teams and candidates can fully leverage social media to drive tangible results. They include a lot of “How To” and “Step-By-Step” posts so you can quickly apply their ideas yourself. The blog also publishes guest posts from several hundred experts on other related topics.
How to Get Sales Leads from Social Media – Tony Restell
One of the things I find small business owners struggle with the most is justifying that the time and money they’re putting into things like social media is worthwhile. But what if you could make social media a significant source of new sales leads for your business?
In this piece, Tony Restell shares his tips on how any business can identify sales leads and chase down sales leads being generated through social media.