If you rely on Google’s Gmail for outreach, you may encounter Gmail sending limits — a safeguard that controls how many emails you can send within a certain timeframe. Exceeding these limits can lead to delays, account suspensions, or other restrictions that can disrupt your campaigns. Why Does Gmail Have Sending Limits? Google imposed Gmail […]
Automating an email outreach campaign is a difficult enough undertaking for the experienced marketer. For those who are new to the process of email automation or have tried and failed in the past, it probably feels like a total shot in the dark. How do you know if you’re segmenting your lists correctly? How do […]
How to spend less time on email? Research shows that most people consume 28% of their work time checking their inboxes or responding to messages, which is almost 11 hours per average person per week! Doesn’t it sound like wasting time itself? But we have to admit that emails are so distracting, especially when the […]
Although networking remains a primary means for finding jobs, roughly 25% of professionals don’t currently network at all, according to one study. That’s a huge missed opportunity, whether or not you’re actually looking for a job. Networking is about more than landing new positions. It’s used in other aspects of business such as internal networking. […]
Email is, hands down, the most effective form of sales outreach. In fact, my cold email campaigns consistently get a 48% open rate and a 20% reply rate, helping me connect with people that are vital to my business. What makes my outreach campaigns so successful? The quality of my outreach email list. If you’re […]
According to top branding professionals, brand authenticity and brand identity are two of the most important and challenging aspects of building a brand. That’s where your positioning statement comes in. In a few concise sentences, you can let your target audience know exactly who you are, what you do, and how you do it better […]
Your company marketing strategy has been a huge success! Hundreds of new customers are signing up for your emails daily. But what do you do with them next? How do you convert those email subscriptions into invested customers with as little churn as possible? This is the part of your business processing where onboarding emails […]
Contrary to popular belief, not all people in the world, or at least not all internet users, speak English. In fact, the majority of them communicate in languages other than English. A study by CSA Research shows that 55% of consumers are more inclined towards making a buying decision if the product description on the […]
Email plays a key part in many sales efforts — and for a good reason. We have more than 3 billion email users. People check email all the time, with 85% of Americans check their email at least once a day. Besides being everywhere around us, email marketing is scalable, effective, and easy to implement. […]
Which marketing channel has the most users in the world today? Is it social media, PPC, email, search engines or other channels? If you guessed email, then you’re right! Even in 2019, there are over 3.7 billion email users across the globe. That’s over twice the number of Facebook and Twitter users combined. For a […]